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Your company’s website is the online gateway to your business, which means you want only the best candidates when hiring a web development director.
The job market for web developers is booming, with figures from the Bureau of Labor Statistics (BLS) indicating 27 percent growth from 2014 through 2024. The candidates your company wants likely have many opportunities in front of them, so yours needs to stand out. Following the web development director job description template and accompanying tips below can help you create a job post that resonates with candidates.
An ideal job description doesn’t just describe the position; it uses candidate-centric language to bring people into the role and show them what they can get out of the job. You can craft an ideal job post by keeping this in mind. The web development director job description template below provides a good starting point.
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Web Development Director Job Description Template
Job Summary:
Are you looking for an opportunity to help lead and grow a talented development team as a web technology leader? Does the prospect of using advanced technologies to build mission-critical and highly scalable services get you excited? If so, you could be our next Web Development Director. In the role, you’ll have the chance to champion a team of UI and WordPress developers as they build, enhance, and support our customer-facing web sites.
As an integral part of the Digital Marketing team, you’ll provide technical leadership working closely with all the other functional teams, such as Marketing, Sales, IT, and Creative Services, to develop the best possible front-end web pages while maintaining high standards of quality and performance. This includes building on the agile engineering culture, refining and enforcing development standards and processes, and working with other groups on web development best. Job Responsibilities: practices.
- Lead web development scoping, planning, and technical architecture for all projects involving UI and WordPress development.
- Manage a small development team as well as hosting partners and third-party developers (contractors) to ensure technical quality, product quality, and efficient use of resources.
- Take a hands-on development approach to creating new pages and features across the whole stack, with a specific focus on the presentation layer.
- Perform code reviews and provide feedback on all internal and external code.
- Maintain relationships and connections to other teams to ensure that integrations are maintained and enhanced.
- Identify, evaluate, and implement new technology that is beneficial to the digital goals of the organization.
- Perform root cause analysis on product and process deficiencies, and define and implement changes.
- Ensure the development team is effectively engaged and that products in development match resources available.
- Regularly communicate with the digital marketing leadership, marketing directors, sales leadership, and content staff to discuss direction, strategy, and priority.
Job Skills & Qualifications:
Required:
- 6+ years of web development, including experience on large-scale web products
- 2+ years managing a development team and technology vendors.
- Strong knowledge of the modern web environment–from the presentation tier (HTML/CSS/OO-JS) through webservers and caching, reasonable knowledge of server-side development including PHP and database development, and the management of hosting infrastructure.
- Desire to work for mission-driven company
Preferred:
- Strong knowledge of Git, CDNs and agile development
- Must also have strong technical, organizational and communications skills, and a passion for user-centered technology
What to Include in a Winning Web Development Director Job Description Template
The best job descriptions convey the details and benefits of the job in punchy, easy-to-read language. The way you format the text matters almost as much as what you say. Short sentences, short paragraphs, bulleted lists and white space keep candidates engaged and make it easy for them to grab the information they need. Likewise, organize your job post into four short sections:
Job Summary: This is the first part of your job post, which means it needs to draw in candidates. Use second-person language to keep the focus on candidates, and try to make your descriptions vivid, so candidates feel like they are there. Instead of discussing the minutiae of the job, talk about how candidates can benefit and grow their careers in the role.
Duties & Responsibilities: Here you’ll talk about the day-to-day responsibilities of a web developer at your company. No need to provide an exhaustive list; six to eight bullet points listing the key responsibilities of the job are perfect here.
Skills: This is where you’ll let candidates know the education, experience and specific skills you’re looking for in a web development director. As in the web development director job description template above, separate this section into must-haves and nice-to-haves. That way, you can impose minimum standards but still attract uniquely qualified candidates who might not fit the standard profile you have in mind.
Company Overview: Here’s your chance to let candidates know what your company offers that competitors don’t. You can discuss your mission statement, company culture and any charities or organizations with which you’re involved. Also, this section is the place to tout the unique perks and benefits your company offers its web development directors.
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Web Development Director Job Description Writing Do’s & Don’ts
- Do follow the web development director job description template above, but don’t be afraid to modify it to match your company’s unique needs.
- Don’t leave out any awards your company has won in the areas of innovation, development or community service.
- Do consider linking to video of current web developers performing their jobs or discussing their work at the company.
- Don’t forget to optimize the career page on your website for mobile devices. Web developers, like most tech-savvy employees, do a lot of browsing and searching on their phones and tablets.
- Do understand that forward-thinking employees want to be passionate about their work and feel like they’re making a difference. Try to put the job description in the context of something more meaningful than a paycheck.
- Don’t be too rigid with your educational and job experience requirements. Instead, emphasize a candidate’s portfolio of work, and ask them to submit development projects they’ve completed on their own.