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HomeJob Description Samples & ExamplesSales Training Manager Job Description Template

Sales Training Manager Job Description Template

Hiring is a gamble, and as a recruiter, you want to make sure you’re betting on the right candidates. A big part of finding and hiring the best staff, however, is attracting them from the get-go. How do you improve your applicant pool to draw in more talent and fewer unqualified Sales Training Manager job seekers? Starting at the beginning and looking at your job description may provide some answers. You need a concise, appealing, accurate and organized job posting in order to get the attention of the top candidates, but developing it can be a challenge. If you need guidance, you can reference the Sales Training Manager job description sample below for some help.

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Sales Training Manager Job Description Sample

This Sales Training Manager job description sample follows a basic formula that you can base your own job description off of, too. Write your description to accurately reflect the position, your company and what kinds of applicants you’d like to attract.

Sales Training Manager Job Summary

The Sales Training Manager works in conjunction with the sales and marketing departments to recruit, hire and train highly effective salespeople. The position entails managing and working closely with sales staff to meet goals set forth by sales and marketing. Doing so will require developing, writing and publishing company-specific training materials to facilitate goals and assist salespeople. To demonstrate the success of these procedures, you will also be expected to collect and interpret data regarding training processes and salespeople’s performance.

Sales Training Manager Job Responsibilities and Duties:

  • Recruit and hire salespeople to work within the sales department
  • Complete training for all new hires and continual training for entire sales staff
  • Discipline and provide coaching to salespeople as necessary
  • Engage in one-on-one reviews with salespeople to maximize performance
  • Strategize new training methods to be implemented
  • Partner with sales and marketing departments to set and progress towards goals
  • Collect and interpret data to determine effectiveness of training techniques
  • Write and publish training materials

Sales Training Manager Skills and Qualifications

  • Bachelor’s Degree
  • Three years of management experience
  • Experience developing training materials
  • Attention to detail
  • Excellent written and oral communication skills

Company Profile

Highland Retail Solutions was founded in 1999 to provide small business and big retail establishments alike with ambitious solutions to some of the common problems. Starting and maintaining a retail store of any kind comes with a unique set of challenges, so we stepped up to innovate new and effective means of combating these issues. One of the most complex problems facing retail management is inventory loss. In response, we have developed advanced systems to control inventory and ensure the safety of our clients’ retail environments. We boast drastic results that can be contributed to innovate design, specific customization and the support of our staff. The dedication of our team allows us to serve our clients more effectively, and we are glad to offer our employees outstanding benefits in return. In addition to paid vacation time, a 401K and stock options, employees can expect a positive work environment emphasizing teamwork.

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Sales Training Manager Job Responsibilities

When hiring for the position of sales training manager, it is important to put together a sales training manager job description that fully outlines what you expect of the person hired. This gives candidates a look at the day-to-day duties and enables them to better understand sales training manager job responsibilities as they relate to your company. By clearly laying out these details, you provide the jobseeker with the ability to undoubtedly decide if this is the job for him or her.

As you work on your sales training manager job description, follow some best practices to get the most beneficial results. You should stick to only 6-8 duties in your list; you don’t want it to overwhelm an applicant. Due to this limit, include only the most important responsibilities. Be sure to also list information on special tasks or ones requiring increasing accountability.

Here are some examples of what you might include in this section:

Set training requirements and standards for new sales staffEnsure sales department success through meetings with executivesDevelop sales forecasts and ensure results for financial objectivesCreate sales resources and training materialsAttend events, lectures and training to keep professional skills at peak levelsMonitor sales department and managers to keep performance on par with company goals

Sales Training Manager Job Specifications

The job qualifications and skills section of a sales training manager job description may be a small part of the overall job ad, but it is what allows applicants to see if they qualify for the job. You need to outline the exact sales training manager specifications and what skills or training a candidate must have to be successful in this position. Through being direct and detailed, you can easily weed out applicants who are not a good fit.

Writing your sales training manager job description requires exact language. If the right candidate is someone with two years of experience, then make sure to say exactly that. You also want to clarify required professional qualifications and preferred qualifications; you can create two lists if needed. You might want to get assistance from the department head or current sales training managers to ensure you include every essential qualification and skill.

Following are some examples of what your sales training manager job specifications section might include:

At least one year of experience in a supervisory positionAt least five years of experience in sales Bachelor’s degree in business, marketing or salesExpert in sales techniquesExperience in managing budgetsAbility to work as part of a team with company executives

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Writing Your Sales Training Manager Job Description: Dos and Don’ts

The success of your Sales Training Manager job description relies on imparting the right information to the right applicants. Employing a consistent format and including quality content are integral to accomplishing this, but a few additional guidelines can be helpful, too. For some more pointers on writing your job description, consider the following do’s and don’ts:
• Do use words that are positive and inviting. Avoid a clinical tone, and make the position seem exciting instead of seeming dull in an attempt to maintain neutrality.
• Do err on the side of honesty. Nobody likes being misled, and even if it’s unintentional, it can majorly effect the progress of your hiring process. Be upfront about all important aspects of the position.
• Don’t publish your job description without proofreading extensively. Having another person read over it before posting it may even be a good idea. Errors or inconsistencies will turn off the best applicants.
• Do consider what keywords job seekers will be using. Making your job description visible is a big part of making it accessible and successful.
• Don’t, however, incorporate keywords unnaturally. Using too many will be obvious, and it can distract from the content of the job description.
These tips will point you and your job description in the right direction, so if you need guidance, you can refer back to them. With a great job posting on your side, you can draw the absolute best candidates to your company.

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