A mission statement, also referred to as a corporate mission, company mission or corporate purpose, is a statement that illustrates a company’s identity and purpose.
Most mission statements are short and simple and explain the direction of the organization. Many companies list mission statements on their websites, which can relay important information to the reader. Mission statements are also often included in new hire paperwork, in order to give new employees a framework for how to align their efforts with the goals of the company. Mission statements often change over time as companies grow and evolve. Changing a mission statement to reflect the company’s most current needs and focus can help it stay successful and on track.
Related terms:
- human resource plan
- profit-sharing plan
- bonus plan
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